data from a survey of 954 student users of Handshake, a job search platform for college students The percentage of students who prioritized a fast-growing company in their job search sank from 39% last summer to 19% this spring. Handshake’s survey also shows that 36% of respondents said they are opening their job search to more industries, companies and roles while 71% said they’re willing to move to a different city for the right job. They’re not just attracted to the big name, fast-growing companies-the flashiness of what you saw a lot of previous classes gravitate toward.” “You see this shift in what they’re looking for. She says this year’s graduating class is unique in that it has had all four years of college disrupted by Covid-19, saw ChatGPT explode onto the scene during their senior year and watched their parents’ lives disrupted by the financial crisis during elementary school. “They’re thinking ‘I don’t want any more instability,’ ” says Christine Cruzvergara, chief education strategy officer at Handshake. Over the same period, those who prioritized a fast-growing company in their job search sank from 39% to 19%. According to a survey of 954 student users of Handshake, a job search platform for college students, the share of 2023 graduates who say company brand is a factor in their job search dropped 10 percentage points between summer 2022 and spring 2023. Now, many in the class of 2023 are shifting their focus.
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